At Best Life NZ, our story is one of transformation. Abbs, with Pacifica genetics, has faced the challenges of modern foods and type 2 diabetes, while Jase has navigated addiction and mental health struggles. Together, we turned those struggles into strength, trading problems for purpose. Today, that purpose drives us to live our Best Lives every day—and to support other, like-minded people do the same. Through thoughtful, science-backed supplementation, our products are there for us when the more traditional pathways either aren't there, or aren't working, or - for the most-part damaged. 

Greed and indifference to others is causing our soils to lose their minerals, our food its vitamins and richness, but people are finding ways to overcome through shared knowledge and experience. Pollution and toxins have tested our resilience, yet we have driven innovations that reveal new ways to detoxify, rebuild, and thrive. In a world where the till/checkout receipt is poisoning you when you take it, or the guy's aftershave next to you is silently destroying your testosterone levels, to remain healthy is a daily task that seems overwhelming. With science and technology as our allies—and you as our partners and critics - we’re developing a company dedicated to the awareness, wellness and physical flourishing of people.

We become inspired by Health Heroes like Dave Asprey, Peter Attia, David Sinclair, RFK Jr., and others - who are rising up, challenging the status quo and corporate greed that profits from our addictions at the expense of our health. And how do our Western governments respond? They seek to ban TikTok. They label knowledge-sharing as "disinformation" and file it alongside terrorism, ignoring the real issues. It’s clear that change won’t come from the top—it has to come from us.

The industries around us—medical, food, entertainment—feed our addictions and thrive on them, often with the silent blessing of those in power. But many of us have chosen a different path: “Let thy food be thy medicine, and thy medicine be thy food.” Where food fails us, or there is a general health-breakdown Best Life NZ can step in alongside others to provide sustenance.

This is just the beginning of our journey. As we grow, we promise to invest heavily in the future—not just ours, but yours as well. Together, we can reclaim our health, challenge the systems that profit from sickness, and create a community rooted in strength, resilience, and wellness. Grow with us. Let’s take health back—together.